Wela is a Hawaiian word meaning to be hot and/or sweaty. (Pronounced Vela) Here to showcase your lifestyle and culture. From the mountains to the ocean, from the gym to the bakery. A unique brand created for the everyday active lifestyle, this is where fashion meets fitness. We look forward to providing you with a product you can trust and an adventure for you to follow. Get Wela!
Founded in Honolulu, Hawaii, Wela is owned and operated by Kennedy Augafa, Kepa Gaison, and Jacob Kauth. Collectively we strive to live an overall active and healthy lifestyle. With our experience ranging from college football,
to paddling, bodybuilding, personal training, hiking, an epic weight loss journey, and everything in between; We wanted to create a brand that would encompass Hawaii's unrivaled active lifestyle.

Community
Please follow our social media venues for all updates on recent product and release dates.